MAPPING & MOBILE

We have an exciting action packed event with NAVTEQ – Network 4 Developers (NN4D) sponsoring the nights theme on MAPPING & MOBILE.

Join us for drinks and nibbles as we set course through the unchartered waters of location based services in mobile, as we are guided by our adventurous presenters who have been there, done that and got the t-shirt to prove what is possible with MAPPING & MOBILE.

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Next MoMo Event – DATE, TIME, LOCATION & REGISTRATION:

• DATE: Monday 17th October, 2011
• TIME: 6:00pm for networking & drinks, 6.30pm – 8.00pm for Presentations & Panel Discussion.
• LOCATION: The Order of Melbourne – Level 2, 401 Swanston Street, Melbourne (MAP)
• COST: FREE although RSVP and registration is required for this event as finger food & drinks will be supplied.

SPECIAL THANKS TO OUR SPONSORS FOR PROVIDING FINGER FOOD & DRINKS FOR THIS EVENT:

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PRESENTERS & DISCUSSION PANEL WILL INCLUDE:

1. The NAVTEQ Network for Developers™ (NN4D) – http://www.NN4D.com/

Presenter: Mark Whitmore, NAVTEQ

NAVTEQ is the leading global provider of location content in the form of maps, traffic and places data that enables navigation, location-based services and mobile advertising around the world. NAVTEQ’s advanced visual content, LocationPoint™ Advertising platform and NAVTEQ Traffic™ portfolio are among the premier products customers and developers can use to differentiate their locationofferings.

The NAVTEQ Network for Developers™ (NN4D) empowers application developers with the knowledge and resources needed to create the hottest, most differentiated location-based products. Access technical resources, support and business development services to build and market location apps for web, mobile, automotive, GIS and enterprise markets worldwide. Join NN4D for free at www.NN4D.com.

Case Study: Location based developer platform & building mobile apps on them

2. Jeppesen – http://jeppesen.com/

Presenter: David Healy, Technical Team Leader, Journey Planning at Jeppesen

Jeppesen Journey Planner is a hosted web service providing public transport journey planning through an API. It is currently supporting journey planning for over 30 regions around the world (including Sydney). The presentation will focus onhow the API can add value for mapping applications.

Case Study: Building a location based mobile app

3. Roamz – http://www.roamz.com/

Presenter: Heather Ann Snodgrass, Head of Marketing & Communications at Roamz

Roamz is a location-based application that helps you find out interesting things happening at places around you. With so much noise on the social web, Roamz guides you to the serendipitous moments that the locals find out about.Roamz is like having your best friend in your pocket showing you places and activities that you are actually interested in. The more you use Roamz the smarter it gets, so no matter where you are you’ll always be a local.

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OTHER MOBILE INDUSTRY NEWS & EVENTS:

Planet Of The Apps 2011, 27th-28th Oct in Sydney

Planet of the Apps 2011, 27th-28th October at the Sydney Exhibition & Convention Centre, is Australia’s leading conference dedicated to Mobile Apps.

Planet of the Apps brings together global and local leaders to showcase the best the world of mobile apps has to offer, including special Developer Sessions such as one being run by BlackBerry.

Through innovative case studies, presentations and panel discussions attendees will learn how to leverage the power of mobile apps for communication, collaboration and entertainment.

Some of the organisations speaking include Hipstamatic (USA), Yahoo!7, Ogilvy (UK), Fairfax Media, Telegraph Media Group (UK), Smirnoff, Optus, VHA and more!

Mobile Monday members click here now to SAVE 50% on tickets when booking with a credit card online.

Note: This 50% discount offer is only available until the 14th of October and is limited to the first 50 Mobile Monday respondents.

BlackBerry will be a Gold Sponsor at the upcoming Planet of the Apps Conference at the Sydney Convention Centre on the Oct 27-28th.

As part of our sponsorship attendees will hear from Sarim Aziz, Team Lead, Developer Relations, Blackberry – Research in Motion speak on ‘Super Apps’: Taking it to the next level and join in the panel discussions on ‘Who owns the user experience?’ and ‘How to engage and re-engage consumers’.

BlackBerry are also hosting a FREE developer workshop on Friday 28 October 2011 from 2:30PM-4:30PM.

Attend this workshop to explore the exciting development possibilities of the BlackBerry WebWorks SDK for PlayBook. Learn how to use CSS3, HTML5 and JavaScript WebWorks APIs to transform your existing web assets into a BlackBerry Super App! We’ll then show you how to take your BlackBerry WebWorks application from the BlackBerry Smartphone over to BlackBerry Playbook, leveraging common integration methods and how to implement must have application features.

To register for the FREE BlackBerry workshop, please click here

Mobile Monday – 2011 Mobile Industry Awards on Nov 28th

Following up on the successful launch of our annual Mobile Monday – Mobile Industry Awards event in December 2010, keep a look out for nominations for the Mobile Monday – 2011 Mobile Industry Awards very soon with finalists & winners announced at our end of year party on November 28th, 2011.

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Special thanks to our Mobile Monday Melbourne and national Mobile Monday Australia sponsor …

Looking forward to seeing you!

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Mobile Apps And The Challenge of Cross-Platform Development

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Next MoMo Event – DATE, TIME, LOCATION & REGISTRATION:

• DATE: Monday 12th September, 2011
• TIME: 6:00pm for networking & drinks, 6.30pm – 8.00pm for Presentations & Panel Discussion.
• LOCATION: The Order of Melbourne – Level 2, 401 Swanston Street, Melbourne (MAP)
• COST: FREE although RSVP and registration below is required for this event.

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PRESENTERS & DISCUSSION PANEL WILL INCLUDE:

• Anton Sher, Director of FrontFoot

Anton Sher, Front Foot

Anton Sher has over ten years experience in the mobile industry, starting at the conception of 3G and specialising in the real commercialisation of mobile products for carriers, publishers, and enterprise.
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• Travis Dixon – Software Engineer at DiUS

Travis Dixon, DiUS

After hacking away for a few years on his nexus one side projects, Travis Dixon has decided to bring some value from his 7 years in enterprise development across to the mobile space. Travis has worked on projects for a range of clients including Sensis, Country Fire Authority and Jemena
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SPECIAL THANKS TO OUR SPONSORS FOR PROVIDING FOOD & DRINK FOR THIS EVENT:

• DiUS

DiUS is an Australian software engineering company specialising in the development of business systems using contemporary practices and technologies that maximise value for the project owner and speed to market.

• FrontFoot

FrontFoot is a leading digital solutions company that specialises in delivering multi-channel sites and applications for smartphones, feature phones and tablet devices. Their client list includes Telstra, Vodafone, KPMG, Zurich Financial Services, Tabcorp, and Sportsbet.

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RSVP NOW FOR A FREE SPONSORED DRINK WHILE NETWORKING:

A free drink will be provided this month for the first 25 people to arrive after 6:00pm, so arrive early for networking over drinks and please RSVP, SHARE, LIKE & TWEET to help us get the word out and grow our talented Mobile community:

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OTHER MOBILE INDUSTRY EVENTS:

Following up on the successful launch of our annual Mobile Monday – Mobile Industry Awards event in December 2010, keep a look out for nominations for the 2011 Mobile Monday – Mobile Industry Awards very soon!

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Special thanks to our Mobile Monday Melbourne and national Mobile Monday Australia sponsor …

Looking forward to seeing you!

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The New Marketing Frontier In Your Customer’s Hands

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Next MoMo Event – DATE, TIME & LOCATION:

• DATE: Monday 11th July, 2011
• TIME: 6:00pm for networking & drinks, 6.30pm – 8.00pm for Presentations & Panel Discussion.
• LOCATION: Sensis Auditorium, Level 3, QV Bldg, 222 Lonsdale St (MAP)
• COST: FREE although RSVP is required for this event as food & drinks are sponsored this month.
• RSVP:

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PRESENTERS & DISCUSSION PANEL WILL INCLUDE:

• Andrew O’Shea – Vodafone – Product Manager for Mobile Advertising & API
• Ben Mulcahy – Big Mobile – Business Development Manager
• Katie Chang – Starcom MediaVest – Group Digital Media Planner

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SPONSORED DRINKS FOR MOMOJUL, THANKS TO BIG MOBILE:

As a free drink will be provided this month for the first 50 people to arrive after 6:00pm, arrive early for networking over drinks and please RSVP, SHARE, LIKE & TWEET to help us get the word out and grow our talented Mobile community:

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OTHER MOBILE INDUSTRY NEWS:

Following up on the successful launch of our annual Mobile Monday – Mobile Industry Awards event in December 2010, this year marks the launch of a second and worthy new independent and commercial awards event called the “Australian Mobile Awards” and we encourage you to take a look.

Mobile Monday Melbourne members get a special 10% award nomination discount by using the discount code “MA2011″. Click on the following banner for more details …

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Looking forward to seeing you!

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From Mobile Friendly Design To…

The Ultimate Mobile Xperience (UX)

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Next MoMo Event – DATE, TIME & LOCATION:

• Date: Monday 20th June, 2011
• Time: 6:00pm (for a 6.30pm punctual start) – 8.00pm, Optional dinner out afterwards too!
• Location: Three Degrees Bar (Upstairs Bar) – QV Building, Lonsdale Street, Melbourne (MAP)
• Cost: FREE although RSVP is required for this event on our website as food & drinks are sponsored by Symplicit

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PRESENTERS & DISCUSSION PANEL WILL INCLUDE:

Oliver Weidlich of Mobile Experience

1. Our first guest for the night is Oliver Weidlichof Mobile Experience and Mobile Monday Sydney.

Oliver will entertain and educate us with the good, the bad & the ugly of Mobile UX as key aspects to delivering great mobile experiences, together with best practice examples here and around the world. He will also look at the impact future mobile technologies are likely to have on how we use our mobile devices. And lastly, he will poke fun at some UX’s only a mother could love.

Oliver Weidlich draws on a background in psychology, experience in customer research, and understanding of mobile technology to identify key issues for client business strategy and to recommend & design solutions. He has consulted to clients such as; Westpac, ABC, Three, Optus, Citrix and Hothouse.

Earlier this year Oliver was recognised with the AIMIA Outstanding Contribution award for his work in the local mobile industry including; co-founder and co-host of Mobile Monday Sydney and a key driver for the Australian Mobile Phone Lifestyle Index, a research project looking at how Australia’s use their mobile phones conducted annually over the last 6 years.

Jodie Moule of Symplicit

2. Also In our top UX talent line up, we have Jodie Moule and Stephen Moule who are Co-founders & Directors of Symplicit, Melbourne’s leading Experience Design consultancy that focuses on research, strategy and design services.

Jodie and Steve have worked in UX for the last 13 years having worked as consultants in their chosen fields of psychology and industrial design leading up to their ‘UX epiphany’. They have worked across a number of industries including banking and finance, telecommunications, government and transit organisations, both locally and world-wide.

Stephen Moule of Symplicit

Their combined background has shaped the company’s approach to UX, meaning that understanding human behaviour is the first priority before considering technology, products, systems or processes. This core philosophy has been carried throughout the way Symplicit does things. Understanding behaviour lets you change the experience, and that change happens through great design.

You can check out Symplicit at www.symplicit.com.au , find Jodie on Twitter as @jodiemoule, Stephen as @stevemoule, or follow the team @symplicit

Alex Johnston of Apps Perhaps

3. Our final UX expert is Alex Johnston, Designer and one half of Melbourne-based Apps Perhaps, creators of OzTV – the top selling TV Guide for iPhone. What started as a side project, while Alex and fellow co-founder Jeff Tan-Ang were working together on the Sensis mobile portfolio, is now a full time gig, with the pair currently consulting and collaborating on new projects including OzTV for iPad and will provide a great success case study during our panel discussion.

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SPONSORED FOOD & DRINKS FOR MOMOJUN, THANKS TO:

Special thanks to Symplicit for sponsoring food & drinks for our special UX focused event for MoMoJUN. As the food and drinks are sponsored this month, please RSVP, SHARE, LIKE & TWEET to help us get the word out and grow our talented Mobile community:

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OTHER MOBILE INDUSTRY NEWS:

Following up on the successful launch of our annual Mobile Monday – Mobile Industry Awards event in December 2010, this year marks the launch of a second and worthy new independent and commercial awards event called the “Australian Mobile Awards” and we encourage you to take a look.

Mobile Monday Melbourne members get a special 10% award nomination discount by using the discount code “MA2011″. Click on the following banner for more details …

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Looking forward to seeing you!

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It is going to be a HUGE year in mobile in 2011 and we look forward to sharing the exciting developments online and in person together with the research and insights we gather for you from the world’s best and biggest industry events (e.g. 2011 GSMA and Mobile World Congress in Feb).

As we still bask in the afterglow of our annual Mobile Industry Awards in Dec 2010, we are excited to share two videos with you …

Highlights of the 2010 Global Mobile Year in Review …

Massive increase in apps downloaded

• FIVE BILLION apps downloaded — up from 300 million in 2009

Whopping expansion of location-based services

• FIVE MILLION Foursquare users — up from 200,000 users in 2009

Surge in mobile social media platforms

• 200 MILLION mobile Facebook Users
• 100 MILLION YouTube videos played on mobile devices everyday

Ongoing explosion in data traffic

• 3,000 PERCENT growth in one carrier’s data traffic since 2008
• 3,339: average number of texts sent per month by US teens.

Unprecedented competition and choice

• 96 PERCENT of mobile users can choose from 3 or more providers
• 92 PERCENT of mobile users are satisfied with their provider
• 4 CENTS: average voice rate per minute in the US
• 77 MILLION: number of smartphones shipped in the Autumn of 2010 in US.

Make sure you also “Subscribe FREE For Updates” or click the tab above and update your details to receive our mobile industry news coverage, mobile industry articles and event invites on a regular basis.

Best wishes for 2011 from your Mobile Monday Melbourne Crew!

Ben Bickford,  Zac Jacobs, Norbert Herrmann and Andrea Georgiou

P.s. We are researching topics for 2011 and welcome your suggestions via Facebook, Twitter or email!

Had any great mobile App ideas lately? … haven’t we all!!!

This month (MoMoMelb on May 10th) we will explore ALL the things you need to know to develop, publish and promote your iPhone or iPad App so you can start depositing some dosh in your hot little pocket.

Announcing our presenters and panel of Mobile App developer experts for this cracker event …

jTribe

Armin Kroll and Daniel Bradby from jTribe develop custom iPhone, iPad and Android apps for  brands like DELL and Zendesk and have been working with the iPhone SDK from day one. They are ready to share the ins and outs of getting your iPhone or iPad App off the ground and lift the lid on some of the secrets and dark arts of dealing with Apple.

WSP Digital

Ashley Herring from WSP Digital will share some blue chip insights from their iPhone App development experiences with blue chip global clients. Ashley has some great case studies to share showing that innovative enterprises, entrepreneurs as well as big brands and their customers are ready to embrace the world of iPhone and iPad Mobile Apps … with one or both hands.

MoMo May will help answer your most important iPhone and iPad App development questions, including …

• What does it take to develop an App for the iPhone, or iPad?
• How different is it to develop for iPad?
• What skills are required to develop an App and what are the options?
• How do I go about marketing and maximising the downloads of my App?
• Are there any pitfalls to avoid?
• What are some of the Do-It-Yourself (DIY)  options and tools to get my App idea to market fast?
• What about developing for other mobile platforms? (To be covered in more detail another night )

Speaking of iPad, we will also take a pre-release look at the iPad on the night and show you the sexiest new portable device around.

We will also answer some of your essential iPad questions, such as …

• “Does it have a Mic” and will it handle Skype calls?
• What is the battery life like compared to an iPhone?
• How did MoMoMelb get its hands on a pre-release iPad and how can I get one sooner than late May?

… as well as …

• Introductions to the newest members of the MoMo Melbourne crew
• Summary of AdTech in Sydney last month
• Summary of SXSW in Austin Texas
• PLUS the latest Mobile News & the best Networking in the Mobile industry!

Make sure you put May 10th in your diary and please RSVP now on the link at the top of our MoMoMelb blog!!!

MoMo Event Time, Location & Directions:

Date: Monday 10th May
Time: 6:00pm (for a 6.30pm punctual start) – 8.00pm
Location: Horse Bazaar 397 Little Lonsdale St, Melbourne

Cost: Free

We are excited to see you on Monday and ready to bring you all things mobile in 2010!

Cheerio from your new look MoMo Melbourne Team …

Ben Bickford, Zac Jacobs, Norbert Herrmann and Andrea Georgiou

Knowing where you are and customising services and messages to your exact location is the dream of many marketers and application developers the world over. From being lost in New York at lunch time and finding that the best Falafel you’ve ever had is just down the road from you (Yelp) to knowing where your friends are at any given time just by pushing a butting (Google Latitude) LBS is pushing forward new boundaries and stretching the imagination. This month we invite big brand names and seasoned experts to our panel to discuss LBS or “Location Based Services”, some say the holy grail of mobile,

We will be asking our panel what is this the reality of LBS today? Where are we now and where will we be in 5 years time, how does LBS actually work and how can you integrate it into your services? We will explore the opportunities this incredible technology presents as well as the darker side of privacy concerns, covering who’s doing what, from iPhone apps to Smart Maps, and everything in between.

We welcome our LBS gurus for the evening:

Brent Stafford of Navteq

Brent is not stranger to LBS  and has worked worked in various technology and executive positions in the fields of car navigation, location based services, geographic information systems, hydrographic services, transport policy, business development, strategic planning, He has written and presented many papers to national and international audiences and parliamentary committees on these topics.

Navteq was acquired by Nokia in 2007 for $8.1 Billion Dollars to aid Nokia’s entry into navigation technologies on handsets. With Nokia being the largest manufacturer of GPS units in the world you cannot ignore the power of LBS in your hand. Navteq specialises in mapping the world around us, they don’t just focus on the maps but also on content for those maps providing highly detailed information on your surroundings.

Mark White of Locatrix

Mark is the founder & CEO of Locatrix Communications. A well-known mobile guy, he’s been a speaker at GSMA conferences in Barcelona and Macau, and has twenty years experience in the telecommunications and computer industries in a whole bunch of countries. Not a bad bloke to have a beer with

Locatrix uses mobile location to shape and create content experiences that engage subscribers and create higher ARPU for Telco’s. Locatrix is also a core contributor to the GSM Association’s OneAPI initiative, which is defining a standard way that network enablers (including location) can be opened to a much larger pool of web developers. The company was a finalist in the 2007 Mobile Monday Global Peer Awards.

A reminder that your next Mobile Monday Melbourne event is on Monday 10th August, and this month we’re pulling out all stops for a blockbuster special entrepreneurs and student entrepreneurs edition to inspire you all!

This month, MoMo has a tremendous line up for you, including:

Two Celebrated Entrepreneurs and Inspiring Successes Go Mobile

Ross Hill, founder of Yabble – a user generated review site for cafés and restaurants, a recent Anthill 30 Under 30 winner, founder of The Hive entrepreneurs network, CoverHunt, and a part-time social media communications specialist for Deloitte Digital as well as involved with renting marketplace Rentoid. Ross certainly fits the entrepreneurial profile having kicked off his business career while at university and launching Yabble while still studying.

Michelle Matthews, founder and publisher of Deck of Secrets, eats, drinks and shops her way round the globe uncovering an array of fantastic often hidden venues for you to enjoy day and night. Deck of Secrets is a series which has been successfully rolled out internationally and is now available as a series of very handy and accessible iPhone apps, with 10 applications now available through Apple’s iTunes and App Store.

MoMo Student Entrepreneur MoMo’Jo – Four LIVE Student Mobile Pitches with LIVE Audience Voting Via SMS

If these fabulous speakers weren’t enough to inspire you, we’re also handing out over $2,000 in prizes to the winners of our student entrepreneurs –MoMo’Jo live mobile pitches.

The two winners will be selected by you, our audience on a very interactive night using SMS voting provided by SMSpoll.net, so don’t forget to charge and bring your mobile!

[Post Event Results] … and the two Business Angels prize winners as voted by the MoMo audience via SMS are:

NOTE New Location For MoMo Aug Event

This month, MoMo goes back to “Uni”, running our event in combination with Entrepreneur’s Week or “E-Week” at the University of Melbourne in collaboration with Agents of Change.

The event will be hosted in the Prince Philip Theatre in the Architecture Building at the University of Melbourne campus to cater for an expected large turn out. See the map below for directions, parking and transport options.

As usual, this event is free, but please note that this event will start promptly after 6:00pm going through to 8:30pm with networking and refreshments from 5:40pm in the foyer and after the event.

You will be pleased to know that there also will be finger food to keep you going thanks to our catering sponsors, MitchelLake.

More Event Details:

“Mobile Entrepreneurs Go Gastronomic … “

They say the way to a person’s heart is through their stomach, and perhaps the way to their stomach is through their mobile phone.

The August MoMo meeting kicks off with two Australian mobile entrepreneurs who have found their success in café reviews and city guides to reveal the best hidden bars and restaurants, not to mention the best places to shop.

Ross Hill

Ross is a perfect career role model for the students of Entrepreneurs Week since he isn’t that long out of University himself at the youthful age of 22, already with a record of many business achievements and awards. In fact, it was a $10,000 award from RMIT’s annual Business Plan Competition while still at University that has and will continue to fund the next stage of his mobile startup, Yabble. The mobile and online site allows users to create, contribute and consider reviews of cafes, bars and restaurants around Australia while on the go. Ross will share some of his plans and opportunities for other like minded entrepreneurs on the night.

Michelle Matthews

Michelle and her Deck of Secrets are a must have if you like to eat, drink or shop!!! After developing her successful series of Australian dining, bar and shopping guides, Michelle decided to take her successful publishing series beyond the portable pages of a “deck of cards”. In 2008 Michelle collaborated with iPhone Developer Shaun Ervine to create the Deck of Secrets iPhone application, recently featured in Apple’s TV commercials worldwide, and now offering ten downloadable apps in the iTunes store. Michelle may even have some give aways for our audience on the night!

MoMo Student Entrepreneur MoMo’jos – Four Students Pitch Their Mobile Concepts in 5 Minutes Each Competing For $2,000 in Prizes!

The second part of the August MoMo gets serious about using mobile for a path to business success and at the same time seriously interactive, with audience members voting via SMS for the best mobile concepts presented by students on the night.

These mobile pros-in-the-making will showcase how they’re using mobile to make everything from public transportation to medical reminders easier. The top two audience-chosen winners will receive fabulous prizes from this month’s sponsor Business Angels.

First prize is a Business Angel Full Service Listing valued at AU$1275 – This includes a listing on www.businessangels.com.au and includes personal matching by Christine Kaine using the in-house business angels database. Christine will then refer the entrepreneur to business angel investors who have an appropriate background, as well as the funds required in a personalised matching service.

Second prize is a Business Angel Basic Listing valued at AU$795 – This includes a listing on the Business Angels web site as well as a referral of the chosen student entrepreneur to relevant and interested business angel investors.

Student Pitches:

1. Transient - James Ramsay – An application that uses location features (e.g. GPS) of modern devices (e.g. iPhone) to provide improved arrival and departure information for public transport
2. Voice Box Mobile - Shiraj de Silva & Anand Vemuri – An integrated voice box technology into mobile phones to enhance voice-to-text capability and make texting safer and easier.
3. Nudge - Marita Cheng – An SMS or phone call reminder for patients taking prescription medication. Ordered and paid for through their pharmacy.
4. ChoreCop Mobile - Jaque Qian – An alert service and interactive tracker for households that helps to distribute the housework minus the nag.

If you miss any of the action, you can catch all of the MoMo presentation online courtesy of iPitch.

MoMo Event Time & Location

This special Entrepreneurs Week event will start promptly after 6:00pm going through to 8:30pm with networking and refreshments afterwards.

The location will be at the University of Melbourne campus in the Prince Philip Theatre in the Architecture Building.

If parking, please enter via Berkely St near corner of Grattan St at the cost of $5 flat rate.

If taking public transport, you can take any tram on Swanston or Elizabeth St towards Melbourne Uni and get off at the Grattan St stop and walk down until you reach the middle of Grattan.

Attached is the map which gives a detailed route to take.

Along the way there will also be several volunteers to direct you in case you get lost. However, if you do get completely lost then please call Grace Sia on 0439 870 308 and she will be able to assist you.

We look forward to seeing you next Monday on August 10th for our blockbuster MoMo Entrepreneur special!

Cheers from The Mobile Monday Melbourne Team

Antony, Ben, Emily & Justin

P.s. We are in the process of updating our website / blog in the coming weeks, so keep an eye out for MoMo updates and event reminders via your mobile phone for coming events, thanks to our SMS and MMS sponsors, SMS Global.