August MoMo – If you build it, HOW will they come?

This month your MoMoMelb crew figured with all the (deserved) hype about QR Codes lately, we should take a look at some of the technologies available which can drive an audience on the go to your content.

Lucky one of our own is quite the man about town at the moment, and this month we get to put Mr McGregor Dey on the other side of the questioning line for a while as he gives us all a bit more of an insight into the increasing popular technology of the QR Codesand just what it can mean for an the extended relationship with Joe Punter.

Joining us also this Monday night we are delight to host Mr. Aron Steg, Managing Director of SMS Central, who we’ve asked to provide a look at SMS, MMS and shortcodes as channels for driving traffic to mobile sites, and giving us some pointers about how these can be used to effectively engage with our markets..

To make up our triad for the night, we welcome Joe Barber, CEO of Third Screen to discuss Image Recognition software, presenting another view of how to encourage the consumer to actively pursue content and advertising messages using their trusty hand held device.

We are looking forward to what will be another great night in Melbourne town.

Venue – as per usual – will be at our favourite Horse Bazaar - on August 4th . Doors open at 6pm for a 6.20pm start – and we look forward to seeing you all there.